The trend of?social media marketing services can be witnessed in the entire world today. It provides you a method through which you can reach the masses easily. It will not be wrong to say that social media platforms have created a virtual world. But, the people using this virtual world are the people of the real world to whom you can sell your products or services.
Social Media Marketing in India
In the past few years, the trend of social media marketing has been enhanced a lot in India. With social media marketing, Indian merchants are able to sell their assets locally as well as globally.
How Social Media Begun and Evolved
In order to understand the increasing trend of social media marketing in India, we need to revisit the past to understand its history. Social media marketing was started two decades ago in the year 2001 with the platform named StumbleUpon followed by Friendster in 2002 and LinkedIn & MySpace in the year 2003.
Facebook was launched in the year 2004 but it was exclusive to Harvard till 2006. Next, we find YouTube (2005), Twitter (2006), Tumblr (2007), Instagram (2010), Google+ (2011), and Pinterest (2012).
A platform named Orkut was also launched in the year 2004, but it prominently remained a friendship platform and could not do much for marketers. This platform was finally closed in the year 2014. Google+ was also closed in the year 2019.
Scope of Social Media Marketing Is Still Increasing in India in the Year 2022
The scope of social media marketing is still increasing in India. There is a lot of scope of this module of digital marketing in the year 2022. Today, when the algorithm updates are launched by Google after regular intervals for SEO, the SMM is a safe option.
The social media platforms like Facebook and Instagram offer paid options of sponsored posts also, which has made it under the reach of the masses. The sites record the behavior of the users and the sponsored posts are displayed in the feeds and stories accordingly.
The Role of Social Media Marketing Service Providers
However, you can start marketing on social media by yourself, but to get the best results, you should contact the social media marketing service providers. If you are going to acquire the paid services then it becomes more necessary because the bucks you have paid should not be wasted.
When you contact a good SMM agency in India, you can be sure about the best results. Such agencies keep teams of experts with vast knowledge and years of experience.
Conclusion
Social media marketing has gone through a big phase of evolution. Today also, it has a huge scope for businesses.
