We see some major Google algorithm updates after every few days and this is one of the reasons the businesses need professionals for search engine optimization services.

There are a number of SEO companies in New Jersey as well as other places in the United States and many other parts of the world, but only those are successful, which keep themselves updated according to the algorithm updates.

The Recent Updates: Algorithm Updates on November 3, 2021, and November 17, 2021

Google released one of its recent updates on November 3, 2021. Google tweeted that they had released the November 2021 spam update as a part of its regular work. They had also suggested that webmasters are required to follow webmaster guidelines.

After that, it was announced on Twitter on November 17, 2021, that a broad core update would be released later the same day. It was also referred to webmasters to their documentation on what site owners are required to know. It was last updated on the developers’ blog of Google in August 2019.

Sometimes, it may not be easy for the site owners to keep themselves updated but the option of taking the assistance of search engine optimization service providers regularly is always open.

Google Link Spam Algorithm Update on July 26, 2021

It was another recent update that was released on the developers’ blog of Google on July 26, 2021. This algorithm update was aimed at identifying and nullifying link spam. It was warned by Google that any website taking part in link spam tactics can see the changes in ranking.

Sponsored, guest, and affiliate content is most likely to be impacted. According to Google, the update had to be rolled out in at least two weeks and would impact multiple languages.

Conclusion

The above-mentioned updates confirm that Google does not allow any type of spam content or link. It is a known fact that a number of updates have been launched for a bit more than a decade till date.

If you are not in the SEO industry then it may be tedious for you to keep an eye on every update launched by Google. So, you can give your SEO project to an SEO agency in New Jersey or any other place. Such agencies have teams of experts who keep on updating themselves as per the updates.

Sometimes, the wrong action may lead your website to be penalized, but with the help of aforesaid agencies, you can safeguard your website completely from such hindrances.